StudyWings – Digital Journey with Growth Dots

StudyWings, an emerging overseas education consultancy, aimed to attract aspiring students from Kolkata seeking guidance for studying abroad. We launched a hyper-targeted lead generation campaign using Facebook & Instagram ads with aspirational creatives, regional targeting, and easy-to-fill forms. Backed by strong follow-up automation and trust-building visuals, the campaign generated high-quality student inquiries at a low CPL.

Industry

Overseas Education Consultancy

Objective

Generate leads for Canada Fall Intake admissions.

Strategy Implemented

  • Instagram carousel ads featuring student success
  • Canada-specific landing page with lead form
  • Testimonial reels and Google Search Ads for “Study in Canada from Kolkata”

Results Achieved

  • ✅ 210 verified leads
  • ✅ 16 confirmed student sign-ups
  • ✅ ROI: 8.1x
  • ✅ Revenue Generated: Approx. ₹5.1 Lakhs in service fees

StudyWings

To boost Fall intake admissions, we executed a performance-driven lead generation campaign for StudyWings across meta platforms and google. Through aspirational visuals, student testimonial reels, and custom landing pages, we captured over 210 verified leads in just 4 weeks, with 16 confirmed student applications. The campaign achieved a CPL of ₹47 and delivered a 8.1X ROI based on consultancy fee conversions.

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Client
StudyWings
Release Date
09/06/2025